Practice Tool No. 6 | Culture Marketing and Communications | Manual MarCom Framework | STYR | November 2024
Practice instruments are developed by the chain table, possibly with the help of external research agencies. A practice tool can take the form of a good example, a framework of terms (with definitions), a manual, a fee guideline or a proposal for (collective) agreements.
Practice Tool No. 6 | Culture Marketing and Communications | Manual MarCom Framework | STYR | November 2024
Manual
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