Practical Tool No. 1 | Culture Marketing and Communication | ‘Manifesto. Without culture marketers, no audience. Without an audience, no culture. October 2023.’

Practical tools are developed by the sector table, potentially with the assistance of external research agencies. A practical tool can take the form of a best practice, a conceptual framework (with definitions), a manual, a fee guideline, or a proposal for (collective) agreements.

Manifesto Download here